Turn a colleague's camcorder idea for the BMW M3 Evo into a mixed-media carousel that felt authentically vintage across both images and videos.
02
Solution
Apply a consistent camcorder-style overlay to every asset, with a play marker and the car's original release date, then sequence selected images and looped video clips into one coherent carousel.
03
Creative Direction
A vintage mixed-media carousel built around old-camcorder framing, release-date metadata, BMW M3 Evo details, and short clips that loop by reversing back from their key moment.
Hook / Insight
📼 A legend in fragments.
Mixed-media carousels feel stronger when the video slides are not just inserted clips, but designed as loops that reward staying on the slide.
